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Prompt for a Press Release

Generate a professional, newsworthy press release in the standard format journalists expect.

Writing · Works great in Any AI

Copy-ready prompt

Write a press release about [announcement] for [company].
Key facts: [what, who, when, why it matters].
Requirements:
- A strong, newsworthy headline and subheadline.
- Dateline and a lead paragraph covering the 5 Ws.
- Supporting paragraphs with details and context.
- A quote from [name, title] (mark as placeholder).
- Boilerplate 'About' paragraph and contact info placeholders.
Objective, newsy tone — no marketing hype.

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Why this prompt works

Journalists ignore press releases that read like ads. This prompt follows the standard inverted-pyramid format, leads with the newsworthy angle, and strips marketing hype — making it something an editor might actually use.

How to customize it

Lead with genuine news, not promotional language.
Keep quotes realistic; replace placeholders with real approved ones.
Put the most important facts in the first paragraph.

Tip: replace the parts in [square brackets] with your own details before you send. The more specific you are — audience, tone, goal, constraints — the better the AI output.