Prompt for Instagram Captions (Free Copy-Paste Prompt)

Copy-ready prompt

You are a social media manager. Write 5 Instagram caption options for a post about [topic].
Goal: [engagement / sales / follows]. Tone: [tone].
Requirements:
- A strong first line (the hook shown before 'more').
- Authentic voice, not corporate.
- A call to action that fits the goal.
- 10-15 mixed-size hashtags after each caption.
- 2 pinned-comment hook ideas.

Want a version tailored to you?

Answer a few quick questions and the Instagram Caption Generator builds a custom prompt from your exact details.

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Why this prompt works

The caption's first line is a second hook after the image, deciding who taps 'more'. This prompt generates several hooks, matches the CTA to your goal, and mixes hashtag sizes so smaller accounts aren't drowned out in oversaturated tags.

How to customize it

Describe the post clearly so captions match the visual.
Use a mix of broad and niche hashtags for reach without getting buried.
Test different first lines to see what stops the scroll.

Tip: replace the parts in [square brackets] with your own details before you send. The more specific you are — audience, tone, goal, constraints — the better the AI output.